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Creative Strategist (Remote)

Outsource Recruiter · United States · 1 month ago

Full-time Mid-Senior level

About This Role

Job Title: Creative StrategistType of Employment: Full-time / ConsultancyShift Schedule: Pacific Time hours
We're hiring a conversion-focused Creative Strategist role for a performance-driven E-Commerce company producing high-volume paid social creatives for E-Commerce brands. This is an iteration-heavy position at the intersection of data, psychology, copy, video production, AI tools, and performance marketing. You will analyze winning ads, extract patterns, translate Meta performance data into decisions, write scalable scripts, and direct production through clear briefs and feedback.
About the Company
The client is a fast-growing direct response E-Commerce brand specializing in the dental cosmetic niche. They create high-volume UGC, VSL, and AI-powered ad creatives for eCommerce brands focused on measurable results.
Objective of this Role
Use Meta data to identify what to scale, what to iterate, and where opportunities existProduce production-ready scripts and briefs that editors and creators can execute quicklyMaintain a consistent pipeline of fresh concepts and structured iterationDrive measurable improvements in creative performance (CTR, retention, CVR, CPA)Provide creative direction to video editors and creators, then provide feedback on the work submitted
Responsibilities
Creative analysis & pattern recognitionAnalyze top-performing ads and identify why they workBreak down hooks, angles, avatars, pacing, emotional triggers, and messagingExtract repeatable frameworks from winners and turn them into structured iterationsMeta-focused data interpretationRead and interpret Meta Ads Manager data (CTR, thumbstop, hook retention, CVR, CPA, scaling patterns)Identify what to scale, what to kill, and what to iteratePresent clear conclusions and next actions (not just numbers)Script development & AI integrationWrite and flesh out direct response scripts (UGC, short-form, VSL)Use AI tools to generate variations, expand angles, and accelerate iterationConvert concepts into production-ready creative briefs aligned to persona and funnel stageConcept development & market researchResearch competitor creatives and adjacent industries for transferable ideasGenerate fresh angles consistently and avoid creative stagnationCreative direction & production oversightCreate detailed briefs for editors, designers, UGC creators, and on-camera talentDirect tone, pacing, structure, and visual styleReview edits and provide precise, actionable feedback to improve output consistency
Required Skills and Qualifications
Proven experience in direct response/performance marketing (not branding)Strong conversion-focused copywriting and scripting abilityInterpreting performance data of Meta Ads and understanding algorithm of different social media platformsAbility to translate data into clear decisions and next-step actionsExperience in video production, creative direction, or directing editors/creatorsProficiency using AI tools to accelerate creative development and iterationStrong understanding of UGC, VSL, and paid social creative formatsHighly organized; comfortable handling high creative volume and tight iteration loops
Preferred Skills and Qualifications
Familiarity with structured creative testing frameworks and post-test analysisStrong understanding of consumer psychology, persuasion, and funnel-stage messaging

Job Details

Seniority

Mid-Senior level

Employment

Full-time

Function

Art/Creative, Strategy/Planning

Industry

Staffing and Recruiting

Required Skills

go scala r

Why This Role Is a Great Opportunity

Joining Outsource Recruiter as a Creative Strategist offers a unique chance to excel in the fast-evolving E-Commerce industry. You will be at the forefront of crafting high-impact social media campaigns, leveraging data-driven insights to drive conversions and elevate brand presence. This role is ideal for individuals who thrive on creativity and innovation, as you will have the autonomy to experiment with new ideas and approaches in a supportive environment.

In this position, you will gain invaluable experience working with cutting-edge AI tools and performance marketing strategies, expanding your skill set and industry knowledge. The E-Commerce landscape is continuously growing, and your contributions as a Creative Strategist will play a critical role in shaping the future of digital marketing. With Outsource Recruiter, you'll have the potential to advance your career in creative strategy, opening doors to leadership opportunities and professional growth.

Key Skills You Need to Succeed

  • Data Analysis: Ability to interpret and utilize Meta performance data to inform strategic decisions is crucial for optimizing ad performance.
  • Copywriting: Crafting compelling and scalable scripts that resonate with target audiences is essential for driving engagement and conversions.
  • Video Production: Understanding the nuances of video content creation and direction will ensure high-quality, impactful social media ads.
  • Psychological Insight: Applying psychological principles to marketing strategies will enhance the effectiveness of creative campaigns.
  • Proficiency in AI Tools: Leveraging AI for automation and insights will streamline processes and boost campaign performance.
  • Iteration and Feedback: Ability to iterate on creative concepts and deliver constructive feedback is key to refining and enhancing ad campaigns.

Tips to Get Hired for This Role

To stand out as a candidate for the Creative Strategist position at Outsource Recruiter, ensure your resume highlights your experience with data-driven marketing and creative strategy. Showcase your achievements in optimizing campaign performance and include any relevant experience with AI tools and video production.

Prepare for your interview by researching the latest trends in E-Commerce and social media marketing. Demonstrating knowledge of industry developments and expressing a genuine passion for creative strategy will make a strong impression. Additionally, practice discussing your process for analyzing data and iterating on creative concepts, as this will be a significant aspect of your role.

Finally, tailor your application to align with Outsource Recruiter's mission and values, emphasizing your ability to contribute to a performance-driven environment. Showcasing your creativity, strategic thinking, and adaptability will increase your chances of securing this exciting opportunity.

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